STRIP

A made-to-measure fashion marketplace centered on personal fit and the people behind each piece.

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Illustrated STRIP concept showing a tailored outfit, clothing recognition and maker tags in a phone interface

Story

Finding made-to-measure clothing is not always easy. A dress may look perfect on a model in your social media feed, but that does not tell you how it might fit you. STRIP connects customers with independent makers and filters the feed to show posts from people with similar body measurements, making it easier to imagine how a piece could fit.

Our contribution

Features

STRIP measurement profile showing completed body measurements and a link to find measurement help
Keep your measurementsMade-to-measure clothing goes beyond dresses and suits: it includes merchandise, cosplay, film costumes and uniforms. We developed a standardized measurement system that lets makers create clothing without measuring the customer in person. Measurements are private and shared only with makers who receive an order.
Edited illustration of the STRIP measurement locations screen showing search and a map of San Francisco
Find a place to get measuredFind a professional atelier where you can be measured using a consistent standard understood by our partner makers.
Illustrated STRIP fashion feed showing a woman in a tailored suit Illustrated feed showing the same outfit with colored garment outlines, maker tags and prices
Explore the feedA patented matching algorithm shows content from people with body proportions similar to yours, helping you imagine how clothes may look on you. Order every item in a post in one click, even when the pieces come from different makers. Each post must include at least one item purchased from a partner maker.
Illustrated customer app feed showing a tailored outfitCustomer app Illustrated maker app showing an incoming order for the same outfitMaker app
Two apps, one marketplaceMakers have a separate app to manage their orders. They can approve a post that links to them or restrict their mention in it.
STRIP customer app listing conversations with three makers Customer app showing a conversation with Studio Atelier about a blazer order
Private messengerA private, closed messenger lets customers discuss alterations, details and special requests directly with makers.
Illustration of partnership sales showing clothing purchased from a user's posts, with makers, dates, prices and payment status
Track partnership salesCreators can receive a percentage of every sale made through their posts. Each sale in the app is linked to the post that inspired it.
Concept illustration of the STRIP business admin with an agent conversation about orders in transitConcept illustration of the STRIP business admin with an agent conversation about orders in transit
Agent mode for businessAdministrative functions are available in a separate business application, with a concept for managing operations in agent mode.
Conceptual load testing report with simulated data for 15,000 virtual usersConceptual load testing report with simulated data for 15,000 virtual users
Load testingLoad testing helps assess performance under the unpredictable demand and traffic spikes of a public B2C platform. This concept report and its figures are illustrative.

How to make a post

STRIP post editor after choosing a campaign photo from the gallery, with clothing suggestions highlighted
Choose a photoSelect a photo from your gallery. It must include at least one item purchased from a maker. STRIP highlights clothing suggestions for review.
STRIP post editor with highlighted clothing and AI suggestions for vest, pants, and blazer
Recognize the clothesAI highlights the clothing in the photo and suggests what each piece might be.
STRIP post editor with a blazer tagged to the demo maker Gangnam Suit Studio
Tag the makerSelect a clothing item and link it to a maker.
NEXT STEPThe next steps happen in the maker app.

The maker reviews the tagged item and decides whether to approve it.

Over to the makerThe remaining steps take place in the maker app.
Illustrated STRIP maker app pending gallery with nine fictional requests, including the tagged blazer, and Review and No buttonsMaker app
See the requestThe tagged post appears in the maker’s pending gallery, ready for review.
STRIP maker app reviewing the tagged blazer, with fields for price and logistics and options to approve or rejectMaker app
The maker reviews itThe maker reviews the tagged item and can set a price before approving it.
STRIP maker app showing an approved blazer with a demo price of $240 and a seven-day manufacturing timeMaker app
Set the price and approveThe maker approves the item and sets its price and estimated manufacturing time.

How to buy stuff

STRIP customer app showing a fashion post in the Match feed
Browse the feedExplore posts and discover clothing from independent makers.
STRIP feed showing recognized blazer, vest and pants with demonstration prices after tapping the photo
See the tags and pricesTap the photo to reveal the tagged items and their prices. Tap “I want that look” to add the tagged items to your cart.
STRIP cart showing items from different makers and the calculated demo shipping rate from Vietnam
Review your cartItems from different makers appear in separate groups with their shipping costs.
STRIP cart showing demo shipping rates from China and the United States for items from different makers
Review each makerReview the remaining items and their individual shipping rates.
Edited English illustration of Stripe test checkout showing the demo order total and empty payment fields
Go to checkoutReview the order total on Stripe’s test checkout page before payment.
STRIP order details showing items from Studio Atelier and Busan Tailor House, shipping and manufacturing status
Follow your orderSee each maker’s items, shipping details and manufacturing status.
STRIP conversation with Studio Atelier showing a customer asking when the blazer will be made
Message the makerAsk the maker a question about your order directly in the app.
Illustrated STRIP maker app dashboard showing Studio Atelier has one order in production and a new customer messageMaker app
The maker receives the orderThe maker sees the paid order and the customer’s message in their app.

What we see

STRIP Business order list with three demonstration orders and their fulfillment status
Monitor ordersSee paid orders, their makers and fulfillment status in one place.
STRIP Business order details showing delivery and fulfillment for individual makers
Manage fulfillmentReview delivery details and track fulfillment for each maker.
STRIP Business finance dashboard with demonstration transactions and orders in progress
Keep track of financesReview transactions, orders in progress and commission settings.

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